Illustration: Irene

Screen shot 2015-05-22 at 7.24.59 PM“Irene feels relaxed and comfortable in her own skin. She has worked hard all week, balancing the demands of her routine, and is taking a few minutes, in the comfort of her own at-home spa, to regroup and reconnect with her spirit.”

This illustration started with a series of doodles in my sketchbook. I had been thinking about the ways women face the world.

The “finished” illustration is vector, created in Adobe Illustrator.

Brand Identity: Flowers for Freedom

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I love the process of designing logos and brand graphics. The core challenge of such projects is to capture the personality and essence of the company or product line in a way that will connect with people.

When I started Flowers for Freedom, a non-profit whose mission was to nurture awareness of the global crisis of human trafficking, I wanted all of the visual touch points of the brand to reflect a sense of hope and optimism. Everything from color scheme to typography choice to the creative copy was crafted to encourage people to believe that everyone involved could contribute to a harvest of positive change.

Think Deeply. Speak Gently.

DeeplyThis is a design I created for display in a small frame in my kitchen. I have incorporated a bird theme into the room because I love how birds symbolize freedom. I think of my home as a comfortable nest.

For this project, I was playing with the idea of deep thought being related to the deep process of life forming within each individual egg and of the gentleness of our speech being similar to the gentleness required to care for an egg. There’s a sense of dignity in this sentiment.

Is your home full of words and images that inspire you? I’d love to hear about it.